We're currently recording the first episodes of the Booked Out podcast, where home service business owners pull up a chair with host Ben Desjardins and tell the real story behind their company: how they got started, the rough patches they worked through, and what it took to keep the schedule booked out.
Booked Out is a podcast for owners of local home service companies. That means plumbers, HVAC pros, roofers, painters, remodelers, drywall crews, and everyone else who keeps a house running. Each episode is a relaxed conversation with one owner about how they built the business, what went sideways along the way, and what they'd tell someone opening a shop today.
There's no script and nothing to sell. You talk shop with Ben for about 30 minutes, and listeners walk away with ideas they can use Monday morning.
How you got started, and the moment you knew it was going to work.
Slow seasons, bad hires, cash crunches, and what pulled you through.
What brings in customers today, and what you stopped spending money on.
Finding good people, keeping them, and trusting them with your name on the truck.
The advice you wish someone had given you on day one.
30 minA relaxed video call at a time you pick
0 prepBen guides the conversation, and you tell your story
$0There's no charge to be featured
4 placesSpotify, YouTube, Apple Podcasts, and right here on our site
Tell us about you and your company. It takes about three minutes.
If your story fits an upcoming episode, Ben reaches out himself to set a recording time.
Thirty minutes on a video call from your office, the shop, or the kitchen table.
You get the finished episode to share with your customers and post on your pages.
We want to hear from owners of local home service companies who have a story worth telling. You don't need to be the biggest company in town, since smaller shops and owners still in the thick of it often have the best stories.
Ben is a 3x founder who has spent more than 20 years helping local businesses grow, and he has started and sold three companies of his own. He runs Sure Shot Systems, where he works with home service companies on getting found and getting booked. On Booked Out, his job is to ask good questions and let you do the talking.
Tell us a bit about you and your business. Ben reviews every application and reaches out to the owners whose stories fit an upcoming episode.
No. There's no charge to be featured.
A laptop or phone with a camera and a quiet room is all you need. Earbuds with a mic help if you have them.
No. Ben guides the conversation, so you can show up and tell your story.
On Spotify, YouTube, Apple Podcasts, and this page. You also get the episode to share with your customers and on your social pages.
November 2026. The first episodes are being recorded right now.
If you've built a home service business and have a story other owners should hear, we'd love to have you on the show.
Apply to be a guest